Stepping in between the boundaries of design vision, functionality and reality, the NOK.Gear was conceived as an in-house statement to what hardware tools could be. We wanted to re-imagine a product category that had long escaped aesthetic scrutiny of manufacturers. The market is filled with tools encased in a variety of over-moulded bright colours, mostly bearing the same shapes and sizes. 

We took the attitude of creating a fictitious line for the “Functional-Luxe tribe” with this portable vacuum cleaner. Why should the hardware tools not have the same stature of luxury enjoyed by lifestyle products made hero by the internet of things?